Tools / Calculators & utilities
What does your SEO really cost each month?
Add up in-house hours, agency or freelancer fees and tool subscriptions to get a monthly and yearly total.
Free, no signup.
Example result: example input
Estimated monthly SEO cost
| Internal time | $1,500 (20h × $75) |
| Retainer | $2,000 |
| Tools | $200 |
| Total / month | $3,700 |
| Total / year | $44,400 |
Why it matters
Time is the hidden cost
In-house hours are often the biggest line and the one nobody budgets. Pricing them makes the real spend visible.
Compare in-house and agency
Run it twice, once with your team’s hours and once with a retainer, to compare options on the same terms.
Feeds your ROI
Use the monthly total as the spend in the SEO ROI Calculator.
What it checks
Internal time
Hours per month × hourly cost.
Retainer
What you pay an agency or freelancer each month.
Tools
Monthly subscriptions, like crawlers and rank trackers.
Totals
The monthly total, and the same × 12 for a year.
How it works
Fill in the fields
Or hit “Try example” to see how it works.
Generate instantly
Everything runs in your browser. Nothing is sent to a server.
Copy and ship
Copy the output straight into your site.
Questions
Check everything at once
The site audit checks your whole site and scores SEO, AI Search and Agent Readiness in about 30 seconds.
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